Information about cookies and other technologies

When visiting and using the website https://spaculture.eu/cs (“Website”) operated by the company USSPA s.r.o., IČO 63218003, with registered office at Dolní Dobrouč 384, ZIP code 561 02, registered in the commercial register maintained by the regional court in Hradec Králové, Section C, Insert 7850 (hereinafter referred to as “we”), cookies or other technologies such as pixels (hereinafter collectively referred to as “cookies”) are activated on your device. Cookies are used to store and receive identifiers and other information about computers, phones and other devices from which you access the Website, and thus help us provide, protect and improve the services offered.

The use of cookies will allow us to offer you content and services that best match your needs and interests. Cookies make it possible to record information about your visit to the Internet site, and thanks to their use, your next visit will be easier and faster.

WHAT COOKIES DO WE USE?

NECESSARY COOKIES

When visiting and using the Website for informational purposes only, i.e. unless you register or give us consent, we only collect the data that your browser transmits to our server, which is necessary to be able to display the Website to you and to guarantee its stability and security usage. We currently use the following cookies for these purposes.

test_​cookie

Saves settings for consent/​disagreement with the activation of cookies. 15 minutes

cc_​cookie

The cookie stores information about whether cookies are enabled in your browser. 13 months

sessionID

The session identifier. permanent

ANALYTIC COOKIES

These cookies serve to improve the functioning of the website. They enable us to recognize and determine the number of visitors and to monitor how visitors use the Website. They help us improve the way the Website works, for example by making it easier for users to find what they are looking for. These cookies usually do not collect information that could uniquely identify you.

We use these tools to analyze and regularly improve the functionality of our website. We can use the obtained statistics to improve user comfort and to make your visit to the Website more interesting for you as a user. These cookies will only be activated based on your consent. We currently use the following cookies for these purposes.

_​ga

It is used to distinguish users by assigning a randomly generated number, it is used to calculate the number of visitors, sessions and campaigns for basic analysis. Google 2 years

_​gid

Stores the number of pages viewed. Google 1 day

_​gcl_​au

Google Tag Manager — linking conversions. Google 90 days

_​hjSession_​

Saving session data. HotJar 30 minutes

_​clsk

The function of this cookie is to store and combine a user’s page views into a single session record. Microsoft 1 day

_​clck

The cookie stores the Clarity user ID and preferences unique to this page are assigned to the same user ID. Microsoft 1 year

MUID

This cookie is used by Microsoft as a unique identifier. The cookie is set using embedded Microsoft scripts. The purpose of this cookie is to synchronize IDs across many different Microsoft domains in order to track users. Microsoft 1 year

SM

This cookie is used by Microsoft’s Clarity analytics service to synchronize MUIDs between Microsoft domains. Microsoft sessions

CLID

This cookie is installed by Microsoft Clarity and stores information about how visitors use the website. The cookie contributes to the creation of the analysis report. The data collection includes the number of visitors, where they visit the website and the pages visited on the website. Microsoft sessions

ANONCHK

This cookie is installed by Microsoft Clarity and stores information about how visitors use the website. The cookie contributes to the creation of the analysis report. The data collection includes the number of visitors, where they visit the website and the pages visited on the website. Microsoft 10 minutes

MARKETING COOKIES

They are used to track the preferences of the Internet site user for the purpose of targeting advertising, i.e. displaying marketing and advertising messages (also on third-party sites) in accordance with these preferences. Marketing cookies use tools from external companies. These marketing cookies will only be used based on your consent. We currently use the following cookies for these purposes.

sid

The cookie is used for displaying advertising messages, recommending content, or analytical purposes for evaluating the effectiveness of advertising messages. Seznam 30 days

_​fbp

A cookie is used to distinguish and track unique users. Meta 3 months

_​gcl_​au

Google Tag Manager — linking conversions Google 90 days

_​hjSession_​

Saving session data HotJar 30 minutes

SRM_B

This cookie identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analysis and other operational purposes. Microsoft 1 year

GOOGLE CONSENT V2

We use Google’s marketing tools on our website. In order to use Google’s advertising measurement and targeting tools, we need your consent. Without your express consent, Google cannot combine and combine data from its own tools (e.g. Google Analytics, Google Ads, Google Shopping, Google Play, YouTube and Gmail) for advertising measurement and targeting.

Google Consent Mode V2 works in such a way that the website informs the individual Google services which handling of cookies is required by you as a user. Based on this, Google services then behave in such a way as to respect your choice and at the same time provide as much data and functions as possible for websites and advertisers.

Additional information that is necessary for you to decide whether to give us your consent can be found at https://support.google.com/googleplay/answer/14202510?hl=en.

For the above purposes, we have implemented the following consents on the Website.

ad_​user_​data

Consent to the provision of user data to Google tools, including the sharing of your personal data in the scope of e‑mail address and telephone number. Google permanent

ad_​personalization

Consent to the targeting of personalized advertisements. Google permanent

THIRD PARTY TOOLS

On the Website, we use tools that show you (also on third-party websites) messages that are in line with what you are interested in. For this, we use cookies that use the tools of external companies.

We use the following tools on the website:

  1. Advertising functions of Google Analytics beyond basic analytical functions (more information HERE);
  2. Additional services of Hotjar, which can process information about the user as part of the optimization of the Website (more information HERE);
  3. Adform – a tool that uses cookies to display ads relevant to the user, to improve reports on the performance of campaigns or to prevent the user from seeing the same ad more than once (more information HERE);
  4. Facebook’s marketing services, which enable the display of advertising to Website users when visiting the Facebook social network or other websites that also use these tools (more information HERE);
  5. Marketing tools of Seznam.cz, a.s., which enable advertising displayed in search engines and in the Seznam.cz content and partner network. (more information HERE).

HOW CAN YOU SET COOKIES?

You can set cookies via our cookies bar. You can change the settings at any time via a link permanently located on the website. However, if you do not allow us to use some cookies, certain functions of the Website may not work as they should.

You can also refuse cookies in general or set the activation of only some (depending on the type of browser) via your internet browser. You can find cookie settings in the most commonly used browsers at the following links:

LINKS ON SOCIAL NETWORKS

Social network buttons are placed on our website, mainly for the possibility of interaction with social networks, to make the website more interesting. The connection to the relevant social network only occurs if you actively click on the relevant button. In this case, your web browser will initiate a connection to the servers of the respective social network.

LINKS TO THIRD PARTY WEBSITES

Links to websites of other entities are placed on our website, mainly in order to make our website more interesting for you as a user. You will only be redirected to the relevant website if you actively click on the link. In this case, your web browser will open the appropriate web page. The settings are governed by the policies of the respective website, over which we have no influence.

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We can change the use of cookies depending on the available technologies and in order to improve user comfort and information, so if you are interested, read this instruction again from time to time.

More information about how we process personal data, including a description of your rights and how to exercise them, can be found in our Personal Data Processing Policy.